Mango Excellent Media Plans Advertising Cooperation Framework for 2026–2028

Mango Excellent Media disclosed on 28 October a planned renewal of its joint advertising framework agreement with Hunan Broadcasting Group for the 2026–2028 period. The arrangement provides a continuing framework for advertising cooperation, although a total contract value was not disclosed in the announcement. The development creates potential opportunities for media-buying agencies, advertising technology providers, brand consultants, digital campaign managers and corporate communications firms seeking to work with major Chinese media platforms.

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